Everything in this world has a user experience, from phone interfaces to first impressions… even you and I. My goal? Designing some of those experiences to feel beautifully human, driven by the stuff I care about:

UX Strategy

UI Design

Product Branding

Accessibility

Product Marketing

Design Systems

Case Studies

Thoughtful UX & UI to help deepen relationships and bring strategic clarity to products.

Adaptable product branding and accessibility compliance to unify products and unlock regulated sectors.

Scalable design systems that power rapid prototyping and unlock new revenue streams.

Feature Snapshots

  • Onboarding & Permissions

    Streamlined first-time setup and clarified coach roles; fewer drop-offs, faster engagement.

  • Scheduling

    Built a clean, coach-friendly way to book sessions without all the back-and-forth.

  • Video Interface

    Designed a scalable video flow for mobile that actually made live coaching feel personal.

  • Goals & Tasks

    Helped users stay focused with trackable goals and gave clients insights they could actually use.

Other Specialties

Need a hand with…

Marketing
Campaigns

Brand
Identity

Custom
Illustrations

About Me

Hi, I’m Jorgie (Georgie) Lozada, a senior designer with 12 years of experience blending strategy, structure, and storytelling, with 5+ years focused on UX strategy and accessibility-driven UI, and 7+ in product branding and visual marketing. I love building scalable design systems, shaping brand identity, and (yes) organizing Figma files a little too well. I thrive in puzzle-like constraints (tight timelines, lean teams, fast builds) and bring thoughtful, consistent design to every challenge, always open to experimentation, new perspectives, and bold ideas.

More ways I can help

  • Physical & digital space design (events, signage, booths, ads)

  • Behavioral insights via tools like FullStory, Maze, Hubspot

  • Design workshops, UI audits & heuristic evaluations

  • Figma, Adobe CC, Jira, Miro, Productboard & more

  • Custom illustrations for products & branding

  • Design strategy & art direction

  • Accessibility reviews & WCAG compliance

  • Prototyping & agile UX workflows

  • Brand identity systems & refreshes

  • Global collaboration & localized multilingual UI

Let’s Connect

Want to work together or just say hi? Fill out some info, and we’ll be in touch soon. Looking forward to hearing from you.